e-Beauty

Production

for everybody.

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BEAUTY FOR ALL

•

BEAUTÉ POUR TOUS

•

BELLEZA PARA TODOS

•

BEAUTY FOR ALL • BEAUTÉ POUR TOUS • BELLEZA PARA TODOS •

what we offer

Full service e-Beauty production

From mood boards to final edits, we deliver visuals that sell. Our content is designed to stop the scroll, represent diverse beauty and align with your brands vision.

Photo & video Campaigns

  • eCommerce product launches

  • Model based campaigns

  • Short-form videos for Reels, Tik Tok & Ads

creative direction

  • Moodboard & concept development

  • Set styling & lighting design

  • Art direction on set

beauty team & talent

  • Professional makeup, hair and model scounting.

  • diverse casting (all skin tones, hair textures & backgrounds)

  • In-house production crew

our brand features

FEAUTURED BY LANCÔME • one/size beauty • FENTY BEAUTY • ABOUT-FACE BEAUTY BY HALSEY • KVD BEAUTY • KAJA • UOMA BEAUTY & MORE

FEAUTURED BY LANCÔME • one/size beauty • FENTY BEAUTY • ABOUT-FACE BEAUTY BY HALSEY • KVD BEAUTY • KAJA • UOMA BEAUTY & MORE

Project #82: @LancomeOfficial

  • Creative strategy built for beauty brands

  • High-end visuals with fast turnaround

  • Diverse and inclusive content creation

  • Based in NYC, available for on-location & studio shoots

Small team, big impact

Why choose us?

Over the past five years, we’ve built a diverse network of 100+ models of all races, skin tones, and sizes.

Representation matters—not just for inclusivity, but for your bottom line.

make all customers feel seen and valued.

Woman with braided hair and vibrant pink eye makeup looking to the side, wearing gold earrings and glossy lip gloss, on a white background.

project #60. content creation featuring ABOUT-FACE BEAUTY BY HALSEY

Contact us

Contact us

Whether you're launching something new or need a fresh content partner, we’d love to hear from you. Let’s create something beautiful together.

Let’s Build Something Together

Email

hello@themakeupstationnyc.com

Woman with afro hairstyle holding a Patrick Ta makeup box, smiling, wearing pearl earrings and pink eye makeup.

project #75. BEAUTY CAMPAIGN featuring patrick ta

Close-up of a woman with curly hair, wearing teal eyeshadow and glossy brown lipstick.
A woman with curly hair wearing makeup, featuring green eyeliner and natural-toned lipstick, looking to the side against a white background.

project #68. content creation featuring aBOUT-FACE BEAUTY BY HALSEY

Portrait of a person with curly, red-brown hair and vibrant makeup.

project #80. content creation featuring PAT MCGRATH LABS

Woman with blue eyeliner and glossy lips, finger on cheek, wearing a thin gold necklace.
Woman with long brown hair smiling, wearing blue eyeliner and small earrings.

project #59. content creation featuring MAKEUP BY MARIO

Woman with sleek hairstyle and bold makeup, featuring winged eyeliner and light blue eyeshadow, wearing a thin gold necklace.
Close-up of a person applying makeup with a brush on their chin, featuring blue eyeshadow and glossy lips.

project #70. content creation featuring TOM FORD BEAUTY

let’s

create

magic!

Person with vibrant makeup and short hair, featuring green and blue eyeshadow, and a septum piercing, posing against a white background.

project #67. content creation featuring maC COSMETICS

Person applying lip gloss with bold eye makeup and hoop earrings, wearing a silky headscarf against a pink background.
Close-up portrait of a person wearing a pink headscarf, large hoop earrings, and dramatic makeup with thick eyeliner.

project #50. BEAUTY CAMPAIGN featuring deck of scarlet

Close-up of a woman with pink eyeshadow, glossy lipstick, large gold earring, and pink manicured nails against a white background.
Close-up of a woman with pink eye makeup, glossy lips, pink manicured nails, and gold earrings.

project #54. content creation featuring PAT MCGRATH LABS

Close-up of a person with braided hair and blue winged eyeliner on a brown background.
Close-up of a person with braided hair, wearing bold blue eyeliner and glossy lips, showcasing a creative makeup style.

project #48. content creation featuring dANESSA MYRICKS BEAUTY

Close-up of a woman with dark hair wearing pink and white hair clips, with colorful makeup and a black off-shoulder top.
Woman with long dark hair, wearing pink eyeshadow and glossy lips, with two hair clips in pink and white, against a white background.

project #67. content creation featuring TOWER 28

Portrait of a woman with dark hair, hoop earrings, nose ring, highlighted makeup, and a focused gaze set against a dark background.
Portrait of a person with long dark hair and light makeup, including blue eyeshadow and a septum piercing, posing with hand touching the face against a dark background.

project #80. content creation featuring MAKEUP BY MARIO

Close-up of a woman with long straight black hair and gold hoop earrings on a white background.
Close-up of a woman with long, straight black hair and thoughtful expression, looking upwards to the side.

project #73. content creation featuring PAT MCGRATH LABS